Did you just launch a Web3 project? Are you confused about what to do in the first 24 hours? There is no cause for panic, as you are not alone here. Many projects died because they didn’t know what to do in the first 24 hours of launch, which is a very important factor if it will go to the moon.
One of the things you can do is reach out to influencers in the Web3 space about your project. There are a few others you must know, and this article is packed with all of them. Every word of this article is worth it, but it might not be if you don’t have any project, which is why I ask.
Let’s dive in.
Step one: Carry out an official announcement
Web3 projects require a large audience and strong engagement to succeed. One way to get the required audience is by officially announcing the launch. This is more effective of course if you have been building a following and running a community online pre launch. Here, people who anticipated the launch will swing into any action they see fit; selling, buying or trading tokens, products or NFTs.
You also need to write detailed blog posts about the project and its launch, adding the benefits, potential and other key information so that readers know what to expect from the products. Social media is a great way to make your official announcement and get engagement. Twitter, Discord, and Telegram are major platforms you need to build a following, get engagement and gather a community. Don’t forget email, your email subscribers should get regular updates and newsletters from your project regularly.
Step two: Engage with your community and monitor your social media growth
As you continue to gather a following on social media by creating and posting great content, engaging with followers and managing your community you want to ensure that they are happy to be in your community because of the value they are gaining. Interacting with them plays a huge role in keeping them together. You can interact with them by responding to their questions, giving them support when necessary, and getting feedback for them about the projects. If you find the work to be too tasking, you can employ a moderator or community manager.
Also, you need to keep your eyes on the project’s social media, monitoring its growth. You should check the comments, reposts, and people’s opinions about the project. Engaging with your audience will build trust, credibility and grow your influence.
Step three: Contact influencers in the Web3 space
There are people in the Web3 space who have grown to a large number of people following them. Their followers trust them so they follow any projects they recommend. So, reach out to an influencer that you can afford their commission and strike a deal with them.
Step four: Plan new follow-up content for your blog and social media and keep posting updates
The final thing to consider doing in the first 24 hours of launch is scheduling content to post on your blog and social media. With this content, you update your audience on upcoming events and other important things.
The first 24 hours of any project’s life are absolutely crucial, these steps outlined here are really important things you need to do if you want to have a successful project.
Remember, marketing is a marathon, not a sprint, so make sure you have fun and keep going.
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If you just launched or are getting ready to launch a project and you would like some help with marketing, please check out our amazing Web3 product launch plan designed to help you achieve initial lift with your Web3 project.