Virtual Events and Webinars in Marketing; The Differences and the Roles in Marketing
In recent years, virtual events and webinars have become indispensable tools in marketing. This shift was accelerated by the COVID-19 pandemic, but even…
Category: Knowledge Base
Augmented Reality (AR) in Digital Marketing; Its Benefits, Future, and Challenges
Augmented Reality (AR) is a technology that brings Metaverse features to the real world. Over the years, companies like Pepsi, furniture houses, makeup…
Augmented Reality (AR) in Digital Marketing; What it is and the Role it Plays in Digital Marketing
Do you know what Augmented Reality is? Have you ever wondered how it would do if integrated into marketing? This article is for…
AI and Machine Learning in Marketing; The Major Roles They Play
If you are a digital marketer or business owner with an online presence, it is important to know that AI and Machine Learning…
AI and Machine Learning in Marketing; What They are
Artificial Intelligence (AI) and Machine Learning (ML) have over the years evolved from being just buzzwords to being more helpful in many industries….
The Future Trends in Live Streaming as a Marketing Tool, Challenges, and Considerations
Live streaming has a future as a marketing tool. More trends in the industry are still in their building stages, making the future…
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